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In August 2025, Aima Baig, a renowned Pakistani singer, made her fans squeal when she posted on Instagram, “Married my best friend last night, Alhamdulillah.”
The couple married in a small Niqah ceremony in Canada. Within hours, the news was everywhere, and messages of love poured in from every corner of the world.
Aima Baig’s partner is Zain Ahmad, co-founder and creative director of Rastah, a streetwear company founded in 2018, which quickly created a niche in the fashion world and garnered the interest of celebrities and brands across the globe, unlike anything seen before.
Rastah, which is a hybrid streetwear brand based in Lahore, draws on the aesthetic practice of South Asia and the inspired craftsmanship of local artisans. In 2022, Zain was mentioned as one of the best in the fashion game and was listed in Forbes Asia 30 Under 30.
Zain’s journey goes beyond the fashion context. Zain is a great-grandson of Mirza Ghulam Ahmad, the founding figure of the Ahmadiyyah movement. A movement that represents an important spiritual tradition that continues to persist and evolve in the subcontinent.
It is influenced by the elder presence of the founder, who claimed he was the Mahdi and Mujadid. Zain grew up in London, Canada, and Lahore, all of which shaped him, his environment, and his craft, and an outlook to elevate the work he does and the leadership he holds in fashion.
Aima and Zain’s wedding was a pleasingly stylish and intimate affair. Aima’s bridal outfit was simply gorgeous, accented with pretty green hues and a thick piece of embroidery. Zain looked classic in a white sherwani. The atmosphere of the ceremony was heartfelt, elegant, and simple.
Aima Baig and Zain Ahmad have crafted a love story that is rooted in tradition, yet very contemporary and modern. Aima has a captivating presence and powerful vocal ability, while Zain has an inspirational, creative vision.
Together, they have formed a connection that is calming and powerful. Fans are excited to see what they will do next in life and what sort of collaboration in art, fashion, or music this couple will push together.
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